As hoteliers, one can learn a lot about the guest experience simply by being the guest at the property. Simply reversing roles allows you to see things that you might take for granted otherwise.

An interesting personal story illustrates the point.

Reputation management for hotels can be a tricky one.

Just a decade ago, reputations were built by way-of-mouth referrals, extensive advertising and good ol’ fashioned public relations campaigns.

Not anymore.

Here are some simple rules that can help hotels along the way.

Most online reservation systems offer the functionality of the “Post-Stay” email. This is the email that goes out to the guest after the scheduled date of the checkout thanking them for their business.
I think the power of this email is underestimated. It can be a powerful ally in so many ways.