
Hoteliers, lets talk about the biggest weapon in your marketing arsenal – your Website! How do you get it right the first time?
We talk about the 3 key factors that make a website successful – Aesthetics, functionality and search engine visibility. Does your site use Flash? You’d be surprised by what you hear.
There’s also useful information on how to select the right designers/developers to work with… something that is always a bit of a gray area for hoteliers.
Resources: Links to add your website to local search results:
Google Local Business Listings
Yahoo Local (only US listings as of now)
Bing (only US listings as of now)
Click to listen to it or you can subscribe to it via iTunes or your podcast aggregator.
My Podcast Alley feed! {pca-d9ee7bc7bcec1e7c49b1298397210a2d}