This episode is about Business Intelligence. Whether you’re actively aware of it or not, your Property Management System is constantly generating a ton of data on a daily basis. And this data, if sliced and diced the right way, can present you with some excellent opportunities to boost revenue. But the challenge is to find a way to effectively tabulate and measure this data.

Stayful.com is a company that’s been making waves of late. They’ve been getting some excellent press coverage and the business model is extremely hotel-friendly. Take a look to see why this is a great resource for hoteliers who want to sell off any unsold inventory for arrivals within the next 30 days. The best part – All reservations are final and the hotel gets paid within 48 hours.

Hoteliers, lets talk about the biggest weapon in your marketing arsenal – your Website! How do you get it right the first time?

Get some solid advice on how to make visuals, navigation and functionality blend seamlessly to create a great user experience.

Hotel Website Design [ 33:02 ] Play Now | Play in Popup | Download

Are your property photographs assets or liabilities?

In this podcast, we discuss the impact that photography has on your bottom line.

There’s a story of a hotel that’s lost over a million dollars over the past 3 years. Something they could have fixed rather easily. Avoid costly mistakes by tuning into this informative episode.

Play Podcast [ 22:54 ] Play Now | Play in Popup | Download

This podcast gives you an overview of the essentials of e-Marketing for hotels and also outlines what to expect from future episodes.

It’s a great starting point towards a securing higher revenues at your property… both in terms of ADR as well as occupancies.

Essentials of e-marketing for Hotels [ 20:08 ] Play Now | Play in Popup | Download